6 steps to staying forward of AI when writing articles – Hypergrid Enterprise

(Graphic by Maria Korolov by way of Canva and Midjourney.)

I get dozens of emails on daily basis from individuals who need to contribute articles to Hypergrid Enterprise. Typically, they even need to pay me to run the articles. The catch? There’s a hyperlink someplace within the article to one thing the creator desires to advertise.

I’m not, in precept, against working sponsored content material. We’d simply put a “sponsored” tag on it and use the cash to pay for issues that individuals don’t need to write without spending a dime. For instance, I’d love to have the ability to afford to rent a freelancer to go to OpenSim concert events and different occasions and write about them. Wouldn’t that be a enjoyable job for somebody?

However generally the article matters are ok that I’d run them without spending a dime. For instance, a VR firm may need considered one of their specialists write an article concerning the state of VR in some business. That might be helpful, even when it does promote that VR firm.

Sadly, 99 % of the articles that individuals counsel are nugatory.

Right here’s how I believe they’re created:

  • A content material farmer will get an project, comparable to “Advantages of VR in drugs”
  • They Google the subject
  • They cut-and-paste the knowledge they get from the Google search
  • They rewrite the outcomes simply sufficient to move a plagiarism test and throw in some search engine-friendly key phrases
  • They ship me the article

Why would anybody need to learn this? Everybody has Google. They’ll simply Google the subject themselves. There’s no new data on this article. It simply fills up house and lowers the worth of the web site to readers. As a rule of thumb, every time I get an e mail pitch that doesn’t clarify who the creator is, that ensures that the article is “Copyspace-proof,” or that ever makes use of the phrase “search engine optimisation,” I mark it as spam and hit the delete button. These things is rubbish and simply wastes my time.

Now, AI goes to make the issue even worse as a result of the work stream can be dramatically accelerated:

  • A content material farmer will get an project, comparable to “Advantages of VR in drugs”
  • They ask ChatGPT to write down an article on the subject
  • They ship me the article

Once more, ChatGPT is free. Anybody can simply ask ChatGPT themselves the identical query. There’s no new data on this article that’s produced. Even when engines like google don’t determine that each one AI-generated content material is spam, they’ll nonetheless down-rank it as a result of it has no new data.

Google released guidance this Wednesday, the truth is, about how they determine whether or not AI-generated content material — or any content material, for the matter — will now be ranked by their engines like google.

I’ve added a pair extra standards to their record, primarily based on what Hypergrid Enterprise is on the lookout for and created my very own acronym — PEANUT — which stands for Private, Emotional, Authoritative, Novel, Distinctive, and Reliable.

The extra of this stuff you have got in your article, the upper the possibilities that I’ll run it. And that applies to each sponsored and non-sponsored posts.

Oh, and when you’re a fiction creator, I’ve written an article explaining how to PEANUT principles apply to fiction writing over at our sister publication, the sci-fi and fantasy journal MetaStellar.

Listed here are every of these six PEANUT elements, in additional depth.

(Picture by Maria Korolov by way of Midjourney.)

P is for Private expertise

The individual writing the article ought to discuss their very own historical past with the subject.

For instance, when you’re writing an article about AI in drugs, you may need been handled by a physician who used AI to assist learn their scans. Or a relative may need been cured of most cancers primarily based partly on a remedy created with the assistance of AI.

Should you’re writing about digital worlds, you may discuss your personal historical past with the platform.

An AI doesn’t have private expertise with something, as a result of it’s not an individual.

Should you don’t have private expertise with a subject, you may get some. You possibly can ask your kinfolk if any of them have been handled for ailments with the assistance of AI. Otherwise you may search your reminiscence — did you get a COVID vaccine that was created with the assistance of AI?

Or, for the digital world article, you may go and log right into a digital world and take a look at it out.

(Picture by Maria Korolov by way of Midjourney.)

E is for Emotional connection

Why does this matter imply a lot to you? Was the relative cured of most cancers notably essential to you? Write about that connection.

Did your expertise in digital worlds encourage you in a roundabout way? Did it make you are feeling stuff you hadn’t felt earlier than? Had been you in a position to do one thing emotionally significant in a digital world? Write about that.

AIs don’t have emotional connections as a result of they don’t have feelings.

By explaining what the subject means to you, the emotional weight it carries, you assist the reader make an emotional connection as effectively. And that makes for a greater article.

A is for Authority

Why are you the one writing on this matter? What makes you an skilled?

Actually. I need to know. What makes you an skilled? Put your resume highlights up high within the story. Should you’re the founding father of a VR firm, say so proper up entrance. Your opinion issues as a result of you understand what you’re speaking about.

Particularly, are you able to provide some recommendation or perception that’s higher than what an AI can present, as a result of you have got deep experience?

An AI may advocate a listing of issues to do, for instance, however solely you may know what truly works and what doesn’t, primarily based in your expertise with clients.

An AI will simply repeat all the identical recommendation that’s already on the market. It gained’t know that a few of the recommendation is nugatory or outdated.

(Picture by Maria Korolov by way of Midjourney.)

N is for Novel

Do you have got any new data within the article that simply got here out and isn’t but obtainable to most of the people?

For instance, possibly you simply went to a convention, talked to a bunch of specialists, and discovered some cool stuff that most individuals don’t know but.

Or possibly you have been experimenting with some digital world instruments, and found out a brand new hack.

Or possibly you bought a press launch from an organization that’s nonetheless beneath embargo, so no person has seen it but. If we publish your article proper when the embargo lifts, we could be among the many first publications that publishes this information.

Or possibly you performed some analysis or ran a survey and have new outcomes to share.

Should you don’t have something new to say, discover it. You possibly can discuss to specialists, for instance, and see if any of them have a special approach on the subject. Ask them what’s occurring that most individuals don’t find out about but, or about their predictions for what is going to occur subsequent.

(Picture by Maria Korolov by way of Midjourney.)

U is for Distinctive

I don’t need to run an article that’s the identical as a thousand different articles on the market. What makes your article completely different?

Do you have got a distinct background or standpoint? Do you have got a specific set of {qualifications} that makes you uniquely certified to write down concerning the matter?

Whenever you tried out the know-how, did you get completely different outcomes than everybody else? Whenever you ran the survey, have been the outcomes sudden? Whenever you talked to the skilled, did they make a prediction that was stunning, however, when you consider it, is smart in spite of everything?

Or possibly you have got an unique. That implies that one thing occurred and also you’re the one one who has this data. Perhaps you have been the one one on the occasion when it occurred, or a supply agreed to solely discuss to you.

Exclusives are good things. Publications love exclusives. Certain, they don’t final lengthy, as everybody else jumps on them quickly afterwards, however, for just a few days — or just a few hours — we’d be the one ones with the information. Rating!

(Picture by Maria Korolov by way of Midjourney.)

T is for Belief

Why ought to we belief your opinion?

Should you’re the founding father of an organization, or the proprietor of an OpenSim grid, in fact you’re going to inform us that your stuff is the very best.

Should you provide a specific services or products, then in fact you’re going to inform us that everybody wants that factor, and it solves all of your issues.

Perhaps the article you’re writing has nothing to do with promoting one thing. For instance, when you’re an OpenSim grid proprietor and also you’ve surveyed your customers about, say, how tall their avatars are, then that’s doubtlessly helpful data to individuals who create avatars — and isn’t overly promotional.

If, nonetheless, the survey is about why individuals love your grid, then yeah, we most likely gained’t run it. I imply, are you able to think about that survey? “Do you like our grid extra due to the group or due to the nice help you get?” Actually? These are the one choices? Yeah, no person’s going to purchase that.

You don’t must have all six PEANUTs for each single article, however the extra you have got, the upper the percentages that I’ll run it.

Let’s have a look at how this text you’re studying now scores on the PEANUT scale:

  • Private: Yup, I’ve bought private expertise accepting articles for publication.
  • Emotional: Properly, I get slightly aggravated about having to undergo all these spammy emails.
  • Authority: Sure, I’m an authority on this topic. I’ve been enhancing Hypergrid Enterprise since 2009, and, earlier than that, I used to be a enterprise information bureau chief in China for 5 years. To not point out all my different years of expertise as journalist and editor.
  • Novel: So far as I can inform, my PEANUT acronym is totally new on this context — it additionally means “phase-inverted echo-amplitude detected nutation” within the context of peanut allergy symptoms, however I don’t assume that counts. Plus, Google’s put up was solely revealed on Wednesday, so not many individuals have weighed in with their recommendation but. Google’s own acronym is EEAT and, personally, I believe mine is catchier and extra complete.
  • Distinctive: I’m the one individual in a position to touch upon tips on how to get tales revealed in Hypergrid Enterprise as a result of I’m actually the editor of this web site, and my phrase is last.
  • Belief: Why would I lie about this? I need individuals to submit good articles in order that I’ve good things to run on the positioning.

Properly, have a look at that. Six for six. I’m hitting the “Publish” button now.

 


Watch Maria talk about the PEANUT rules within the video under:

Newest posts by Maria Korolov (see all)